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Marketing Outsourcing

Developing strategy based on the overall results of comprehensive market research, competitor analysis as well as company SWOT analysis

Merchandising Outsourcing

Ensuring the best in-store position and display of your product in the Republic of Armenia and Artsakh as well as their monitoring

Sales Outsourcing

Outsourcing of the sales team in Yerevan, all regions of Armenia and Artsakh

Market Research

Doing comprehensive quantitative-qualitative research of the market, competitors and consumers, as well as organizing focus groups

Capacity Building

Providing advanced training to your staff on marketing, merchandising and sales

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Grand Dealing x GMD Marketing

Grand Dealing x GMD Marketing

Grand Dealing x GMD Marketing

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Grand Dealing is one of the largest cigarette distributors in Armenia, representing the Grand Tobacco and International Masis Tabak brands, which together account for 68% of the country's tobacco market. GMD Marketing entered into a partnership agreement with Grand Dealing to increase brand awareness and sales efficiency.

Our team provided merchandising services, including product display optimization, planogram development, and strategic placement of POS materials. In addition, professional training was conducted for sales personnel, during which they mastered effective sales methods, customer relationship skills, and knowledge of market trends.

 

Results:

 

Increased brand awareness in the market

Increased efficiency of point-of-sale placement

Increased efficiency of POS materials and sales promotion

Development of professional skills of the sales team

Increase in overall sales and market share

 

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