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Marketing Outsourcing

Developing strategy based on the overall results of comprehensive market research, competitor analysis as well as company SWOT analysis

Merchandising Outsourcing

Ensuring the best in-store position and display of your product in the Republic of Armenia and Artsakh as well as their monitoring

Sales Outsourcing

Outsourcing of the sales team in Yerevan, all regions of Armenia and Artsakh

Market Research

Doing comprehensive quantitative-qualitative research of the market, competitors and consumers, as well as organizing focus groups

Capacity Building

Providing advanced training to your staff on marketing, merchandising and sales

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Anush Lini x GMD Marketing

Anush Lini x GMD Marketing

Anush Lini x GMD Marketing

Anush Lini, one of the largest food producers and importers in Armenia, partnered with GMD Marketing to improve its marketing strategies and expand its market share.

GMD Marketing outsourced marketing research for Anush Lini, including consumer behavior analysis, competitor research, demand forecasting, and pricing strategy development.

Our team provided detailed data on market dynamics, product optimization, and brand positioning, helping Anush Lini develop a more focused strategy.

 

Results:

 

Market share and sales growth

More targeted and effective business decisions

Clarification of competitive advantages

Improved pricing and assortment strategy

 

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